You Shop We Give

You shop, we give. We commit ourself to support every quarter a different charity or cause. With our boxers we try to make the world a bit more comfortable, happier and more colourful. We believe that our charitable donations, how little or how big, can have a huge impact on how the charities help others.

01/11/2024 - 30/11/2024

Movember 2024

This November, McAlson is proud to do more than just bring comfort and style to your wardrobe. We're joining forces with Movember, the world’s leading charity dedicated to men’s health, with our “You Shop, We Give” initiative. It’s simple: for every purchase you make throughout the month, we’ll donate € 1 directly to Movember.

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14/09/2023 - 31/12/2023

The Red Crescent

We cherish our long-standing partnership with our production line in Marrakech. Our hearts were heavy when we learned about the devastating earthquake in september 2023 that affected the lives of our friends and partners there. In response, we've offered much needed financial support to the Moroccan Red Crescent in their relief efforts.

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01/11/2021 - 30/11/2021

Movember 2021

Like every year we support the Movember movement this year too. Just like our fashionable boxershorts, we support the classic moustache. That is why we support the Movember movement by donating €0,5 for every online purchase on the McAlson webshop in November.

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01/10/2021 - 31/12/2021

Operation Papa Noël

Around Christmas time, a lot of children are spoiled, unfortunately Father Christmas forgets to visit some families who can’t afford a present for their children. We believe that every child deserves a magical Christmas, whatever the situation of the parents may be.

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01/07/2021 - 30/09/2021

The Ocean Cleanup

The fashion industry plays a huge part in the plastic pollution. Our products are made of high quality cotton and with respect for the environment. This way we strive for longevity of your wardrobe and minimize the microplastics that are released. But we want to contribute even more. That’s why we support the Ocean Cleanup!

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01/04/2021 - 30/06/2021

Fashion Revolution

At McAlson we are doing our utmost to make sure that our boxers, shorties, swimwear, pyjamas, masks & t-shirts are produced in save and sustainable circumstances. That’s why we support the Fashion Revolution movement.  Just shop your favourite items, and we will donate. 

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08/03/2021 - 08/03/2022

The Nomi Network

By focusing on creating secure employment and the economic stability for women, Nomi Network prevents human trafficking and empowers women to rewrite their own histories for future generations.

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01/01/2021 - 31/03/2021

IARC WHO Cancer Institute Foundation

The International Agency for Research on Cancer is aiming for a cancer free world and that is why we have chosen to donate this quarter to this research institute. Per online purchase, we donate part of the purchase price to IARC.

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01/11/2020 - 31/12/2020

Movember 2020

Just like our fashionable boxershorts, we support the classic moustache. That is why we support the Movember movement by donating 1 euro for every online purchase on the McAlson webshop in November and December.

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01/10/2020 - 30/10/2020

Virunga National Park

For each purchase online on the McAlson webshop in October, we donate 1 euro to Virunga National Park in Congo . The park is among the first protected areas in Africa, and 4 million people depend on it. Save one of the earth’s most special treasures. 

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